Spring/Summer 2023 by Finnegan Travers

The velcro-like fuzz of the radio being tuned, waves slapping up against the coastal shore; the aquatic pressure of being underwater and the rattle of an underground train. Even the satisfying dissonance of urethane wheels on concrete. In the space of two minutes, London-based photographer and visual artist Finnegan Travers attempts to almost overwhelm one’s ears, offering a heightened sensory experience, as he traces three distinct characters through a day in their lives as part of the brand’s Spring/Summer 2023 campaign.

 

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Spring/Summer 2023 by Finnegan Travers

Spring/Summer 2023 by Finnegan Travers

Spring/Summer 2023 by Finnegan TraversSpring/Summer 2023 by Finnegan Travers

Carhartt Sweatshirt | ButtercupElmwood Vest | Black

Cole Cargo Pant | SalviaDabney Stripe Shirt | Multicolor

Spring/Summer 2023 by Finnegan Travers

Laden with color and detail, the viewer is offered only fragments to try and piece together some semblance of narrative. There is the coast of Devon juxtaposed with the bustle of London, and there are nods to the brand’s roots in music as well as skateboarding, with the inclusion of Carhartt WIP team rider Matlok Bennett-Jones.

Spring/Summer 2023 by Finnegan Travers

Spring/Summer 2023 by Finnegan Travers

Spring/Summer 2023 by Finnegan TraversSpring/Summer 2023 by Finnegan Travers

Drake Stripe Shirt | LazuriteChase Pique Polo | Agave

Michigan Chore Coat (Spring) | Dusty Hamilton BrownRider Pant | Black

Spring/Summer 2023 by Finnegan Travers

Spring/Summer 2023 by Finnegan Travers

The accompanying still images are equally as vivid. Black and white photographs, heavy on shadow and contrast, depict the spray of the ocean, wide city streets, and unkempt bedrooms. Other images meanwhile pop with primary colors; the focus not necessarily on the clothes themselves but the campaign’s three protagonists.

Spring/Summer 2023 by Finnegan Travers

Spring/Summer 2023 by Finnegan TraversSpring/Summer 2023 by Finnegan Travers

Women's Elcano Stripe Shirt | Icarus / BotanicAmherst Shirt | Lupinus (faded)

Harlem Cap | YuccaCollins Pant | Buffalo

 

Photographer: Finnegan Travers

DOP: Sirus Gahan

Photo assistant: Jacob Black

AC: Oran Eggerton

Gaffer: Tobias May

Stylist: Charlotte Moss

Models: Charlotte, Dylan, Matlock

Sound Design: Alfie Brooks

 

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